Customer Journey Audit | Owensboro, KY

The Multi-Touchpoint User Journey Audit

Built in three monthsHanded to you whole, with the manual, the videos, and the training

A customer journey audit that follows every path a customer can take to reach you: search, click, call, form, and follow-up. You get back a scored, plain-language report showing exactly where leads leak out and what fixing each leak is worth.

Every touchpoint checked

Search, ads, website, phone, forms, and follow-up, each one used the way a real customer would use it, so the fix list practically writes itself.

A report you can read

Plain language, ranked by what matters most, with a walkthrough so every finding makes sense before anything gets built.

Yours to keep

You own every file, whether you make the fixes yourself, hand them to someone else, or have me build the system.

What a customer journey audit actually finds

A lead might find you on Google, glance at your reviews, hesitate at a slow contact form, get an auto-reply that lands in spam, and quietly disappear. That is five separate touchpoints, and most of them you could fix this week if you could see them. The trouble is that no single tool shows the whole path at once, so the leaks stay invisible.

This audit makes them visible. I walk every path a real customer can take to reach your business, the way a real customer would, then score each touchpoint on six things: discoverability, brand consistency, conversion, tracking, friction, and follow-up. The output is not a vanity score. It is a ranked list of the exact places you are losing leads and what each one is costing you.

How it works, and what you get

I start by mapping every touchpoint, then I actually use them. I run a real search, click your ads, fill out your form, and call your number to see what a customer hears. Where you can give me read-only access to your analytics or CRM, I trace a few recent real leads from first click to current status to find where the path breaks down. No guessing, no checklist from a tool I never opened.

You get a plain-language report, a prioritized fix list ranked by impact, and a walkthrough so you understand every finding. It is where every system I build starts, and every file is yours to keep.

Built for Owensboro and Daviess County businesses

I am one person in Owensboro, Kentucky, and the person you talk to is the person who does the work. No account managers, no handoffs, no jargon you have to decode. I serve businesses across Daviess County, the surrounding Kentucky area, and remote clients who want a straight answer about where their marketing is leaking.

You own every account, login, and file from day one. The audit gives you a clear picture of what is working, what is broken, and what to fix first, whether you take the fixes on yourself or hand them to someone else.

What's included

Full map of every customer touchpoint
Real-journey trace of recent leads
A score for each touchpoint
Prioritized fix list ranked by impact
Plain-language report and walkthrough

Questions

How much does the customer journey audit cost?

It is scoped to the business, like everything I do, and agreed in writing before any work begins. When the audit leads into a build, it is the first part of that work. Either way you get the audit, the report, and a plain-language walkthrough of the findings.

What if the audit does not find anything useful?

In practice an audit almost always surfaces several fixable places you are losing leads, and you get a prioritized, plain-language fix list either way. Nothing is charged that was not agreed in writing first, so there are no surprises.

Do I have to sign a long-term contract?

No. The audit stands on its own, and you own every account, login, and file. If you later want help fixing what the audit found, that is your call, never a requirement.

Want to see exactly how I do this? The method is written down, free: read the Journey Audit method.